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Golfer Rory McIlroy of Northern Ireland chips onto the 10th green during the second round of the Honda Classic golf tournament, Friday, Feb. 28, 2014 in Palm Beach Gardens, Fla. (AP Photo/Wilfredo Lee)

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Hot Springs Fire Department firefighters battle a fire at the Majestic Hotel Thursday, Feb. 27, 2014, in Hot Springs, Ark. The historic structure closed in 2006 after operating 124 years after city officials determined that it was uninhabitable. (AP Photo/The Sentinel-Record, Mara Kuhn)

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In this Wednesday, Feb. 26, 2014 photo, bundled up pedestrians walk past an advertisement for South America and Central America in the window of a travel agency in Blue Island, Ill. With yet another polar vortex like storm system bearing down on many parts of the country, suffering Midwesterners dream about being anywhere but home. Florida resorts and other tourist operations have been fueling this with email and other ad campaigns dangling a little sunshine and beach scenes in front of us. (AP Photo/M. Spencer Green)

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This Feb. 18, 2014 photo provided by VISIT FLORIDA shows a fiberglass mannequin atop a taxi in Philadelphia promoting the warmth of Florida as winter rolls on in the northern parts of the country with the return of yet another polar vortex like storm system. Florida resorts and other tourist operations have been fueling this with email and other ad campaigns dangling a little sunshine and beach scenes in front of us. (AP Photo/Courtesy of VISIT FLORIDA)