Blue Bell, Texas ice-cream maker, announces new flavor, the Cookie Two Step

If you live in the southeastern United States and are torn between buying cookie dough or cookie-and-cream flavored ice cream, Blue Bell Creameries has solved your dilemma. They put the two flavors together in one delicious container.

Comprised of “a creamy vanilla ice cream with hints of brown sugar, combined with chunks of chocolate crème filled cookies and tasty chocolate chip cookie dough pieces,” the Brenham, Texas-based company announced on its Facebook page that the Blue Bell Cookie Two Step was available in grocers’ freezer as of Friday.

While many fans liked the announcement, others complained that the company, which is recovering from the public-relations and financial aftermath of a crippling 2015 listeria outbreak, needed to re-start its more, well, vanilla offerings before starting more boutique flavors.

“I’d think returning loyal customers favorite flavors would take top priority over introducing a new flavor!” complained a Tulsa, Oklahoma, man. “Please bring back Homemade Vanilla with Strawberries. I don’t see myself rushing out to buy this new flavor anytime soon.”

“I cannot believe you guys aren’t bringing back any of the classics first,” agreed a woman from Katy, Texas. “I will be trying this one but really disappointed. Would like to see the frozen treats brought back too.”