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Bo Jackson is a former baseball and American football player. He is one of the few athletes to be named an All-Star in two major sports, and the only one to do so in both baseball and football. He is widely considered one of the greatest athletes of all time. While at Auburn University, Jackson won the 1985 Heisman Trophy, annually awarded to the outstanding collegiate football player in the United States. In 1989 and 1990, Jackson's name became known beyond just sports fans through the "Bo Knows" advertising campaign, a series of advertisements by Nike, starring Jackson alongside Rock and Roll Hall of Fame musician Bo Diddley, promoting a cross-training athletic shoe named for Jackson. (AP Photo)
Photo by: CHRIS O'MEARA
Bo Jackson is a former baseball and American football player. He is one of the few athletes to be named an All-Star in two major sports, and the only one to do so in both baseball and football. He is widely considered one of the greatest athletes of all time. While at Auburn University, Jackson won the 1985 Heisman Trophy, annually awarded to the outstanding collegiate football player in the United States. In 1989 and 1990, Jackson's name became known beyond just sports fans through the "Bo Knows" advertising campaign, a series of advertisements by Nike, starring Jackson alongside Rock and Roll Hall of Fame musician Bo Diddley, promoting a cross-training athletic shoe named for Jackson. (AP Photo)

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