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This image is a copy of an ad created and released by the San Francisco Public Utilities Commission. San Francisco is hoping racier-yet ads promoting water conservation _ like “Go Full Frontal,” for water-saving front-loading washers _ will encourage Bay Area residents to save yet more, to meet a state-mandated 10 percent cut in water use for the drought. Even with sexy public service announcements, it may be a tough sell. Bay Area residents already are among the thriftiest water users in the state, and the area’s water reservoirs are 90 percent full.  (AP Photo/San Francisco Public Utilities Commission)

This image is a copy of an ad created and released by the San Francisco Public Utilities Commission. San Francisco is hoping racier-yet ads promoting water conservation _ like “Go Full Frontal,” for water-saving front-loading washers _ will encourage Bay Area residents to save yet more, to meet a state-mandated 10 percent cut in water use for the drought. Even with sexy public service announcements, it may be a tough sell. Bay Area residents already are among the thriftiest water users in the state, and the area’s water reservoirs are 90 percent full. (AP Photo/San Francisco Public Utilities Commission)

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